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Southwestern New Mexico Audubon Society Bird Alliance of Southwestern New Mexico* serves communities in Catron, Grant, Hidalgo and Luna counties; these include Silver City, Deming, Lordsburg, Glenwood, Cliff, Reserve, the Mimbres Valley, and the Gila National Forest.

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*Scroll down to read more about our new chapter name! 

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We have a new name!

Chapter members and friends,

We appreciate all of you who have contacted us about our proposal to change our chapter name - - those of you who took time to communicate support, as well as those who voiced concerns - - and to those who expressed their opinion through voting.

Our 2-week election window is now closed and the results are in. 70% of voting chapter members have supported our proposal to adopt a new name: Bird Alliance of Southwestern New Mexico.  

We’re proud to share the “Bird Alliance'' name with chapters across New Mexico and the country. We believe that this new name is both welcoming and more descriptive of who we are.

Please bear with us as our volunteer Board works over the next several months to officially change our name, logo, web site, and communications.

Birds need us now more than ever. Thank you for being a part of our bird alliance!


The Bird Alliance of Southwestern New Mexico Board


PRESS RELEASE: Local Audubon Chapter Changing Its Name

SW New Mexico, Wednesday, May 15, 2024 — Southwestern New Mexico Audubon Society is changing its name to Bird Alliance of Southwestern New Mexico. With a majority of member support, the local chapter of the National Audubon Society is joining other chapters from around the state and country in selecting a name that highlights collective efforts to work on behalf of birds and preserve their habitats.

Following a year-long conversation about John James Audubon’s legacy and the harm and barriers his name created, the local SWNM Audubon Board members unanimously supported a name change, bringing this proposal to chapter members for a vote.

“We will continue to celebrate the work that John James Audubon did for birds, as well as his artistic talent,” notes chapter president, Linda Moore. “In our effort to promote belonging, we believe the name ‘Bird Alliance’ is a better choice than the recognition of one man. Our new name showcases the need for all of us to work together for the protection of birds and their habitats.”

Bird Alliance of Southwestern New Mexico serves communities in Catron, Grant, Hidalgo and Luna counties. The chapter will continue to be affiliated with the National Audubon Society, whose Board announced last year that it would retain the “Audubon” name.